Jan Edmondson, CFRM, is Senior Gift Planning Advisor with CICF. She can be reached at firstname.lastname@example.org.
Life is full of triggering events which give your clients the opportunity to think about giving back to their community and to make a difference in the lives of others. In partnership with you, community foundations hope to inspire people to think about how they would like to make a difference strategically before those triggering events happen.
Some examples of things to listen for or know about your clients: Do they,
- work with you on their estate plan
- face a serious illness, death of a loved one, or are they moving into assisted living
- have a private business that is prospering and increasing in value
- plan to sell a business – or are planning for business succession
- plan for retirement - no matter how far in the future
- own real estate (homes, vacation/2nd home, farmland, timberland, or other investment property)
- have rental properties
- think about creating a private foundation, already have a private foundation, or think that is the only option for them to be philanthropists
- own valuable collectibles
- already have a donor-advised fund
- consider themselves “cash poor” but “asset rich”
- work for a corporation that gives employees stock, lets them buy stock at a discount, or gives them stock options
- work for an employer that matches charitable gifts
- have qualified retirement accounts
- have multiple life insurance policies
- have multiple CDs
- have a living trust
- have received a large inheritance or expect to receive one
- need a tax deduction before end of year.
Answers to these questions are important in facilitating discussions and suggesting that they really can be philanthropists.
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